Thursday, October 27th, 2011
Yesterday, DFP launched asynchronous ad loading. For the past few months ive been trying to load ads in a manner where it doesn't affect rest of the page load, this new development is like a dream come true.
(The tests above were run on webpagetest.org on IE8 at Dulles, VA)
Thank you ...
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Thursday, March 3rd, 2011
UPDATE: The hack is now available on GitHub.
8th May 2011: This seems to be having problems, will investigate and update when i have time. Pls revert to normal DFP tags for now.
One of the biggest challenges when optimizing performance of websites is third party content - specifically advertisements.
Most ad networks ...
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Saturday, September 11th, 2010
Ive been using DFP (DoubleClick for Publishers - formerly Google Ad Manager) to serve ads as it has some certain features I really need.
The downside of using DFP is that its browser side performance sucks big time. On my site, I use the experimental Iframe tagging, which basically writes an ...
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